• CREDITS:

    Brand: KIT KAT
    Client: JWT
    Creative Director:
    Art Director: STUART ALEXANDER
    Producer: GRAEME MAHN
    Art Buyer: GRAEME MAHN
    Photography:

  • THE BRIEF:

    JWT wanted hyper-real perfection for this Kit Kat project. Our 3D artists worked on modeling the chocolate bar, creating smooth and uniform textures necessary for a hyper-real look. Once constructed, the model was easily manipulated – from the camera angle and lighting, to the packaging artwork and the position of the chocolate bar.

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