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CREDITS:
Brand: KETEL VODKA
Client: LEO BURNETT
Creative Director:
Art Director: JUSTIN CAREW
Producer: JEREMY DEVILLIERS
Art Buyer: JEREMY DEVILLIERS
Photography: SCOTT NEWETT -
THE BRIEF:
This campaign focused on three renowned bartenders, each with a signature cocktail infused with Ketel One Vodka. The Photographer crafted separate environments to reflect their characters, resulting in these distinctive portraits. There was a large amount of retouching in this campaign to fine-tune the image and ensure that the hero product sat well against the background
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