• CREDITS:

    Brand: AUDI
    Client: 303 LOWE
    Creative Director:
    Art Director: ADAM WHITEHEAD
    Producer: SEAN ASCROFT
    Art Buyer:
    Photography: GARY SHEPPARD

  • THE BRIEF:

    All of the cars and interiors for this campaign were shot by Gary Sheppard. Audi’s yearly (Open Haus) sale provides a number of great opportunities to purchase a new Audi. As such the advertising needed to reflect this, so the ‘open doors’ image had to be built in a way that it was versatile, and could cover multiple advertising formats. All of the cars were tidied up, with clean reflections and highlights added to most panels. The cars were then layered on a cyc background that was created by our retouchers.

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