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CREDITS:
Brand: ANZ
Client: WHYBIN/TBWA
Creative Director: ANDY LISH
Art Director:
Producer: TONY HALL
Art Buyer: TONY HALL
Photography: IAN BUTTERWORTH -
THE BRIEF:
A stunning series of images for the ANZ 'Your World Your Way' campaign, featuring pioneers in their fields who have achieved extraordinary feats. Jessica Watson, Dr Rebecca Lee, Lydia Ko, David Trubridge and Sir Ray Avery were photographed in studio by Ian Butterworth. They were then composited into their respective backgrounds which were created from supplied photography and stock images. Some beautiful grading added the final touch.
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