Smirnoff

This image contains no photography at all. The cans were modeled to which supplied artwork was wrapped. The ice was also created from scratch. Creating such materials in 3D allows almost limitless variations unlike traditional photography, styling and/or model-making.

Account: Smirnoff Agency: Channel 5 Art Direction: Wayne Dagg Photography: Cream 3D

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With an enviable reputation for high-end photographic retouching and 3D-imaging, Cream has established itself as one of the industry's leading studios in Australia. Our team of highly skilled and experienced artists work in tandem with art directors, designers and photographers alike ensuring the step from concept to reality is as seamless as possible.